Case Study: ESP the Colour Hub

Read ESP the Colour Hub case study and discover why they chose CHILI Publisher for the online document editing to give their ESP web2print the power.

Case Study 

When ESP needed a reliable and versatile online document editing solution capable of seamlessly integrating into its latest offering ESP Web2Print they took the strategic step of moving away from their existing editing tool, Pageflex, in favour of CHILI Publish’s powerful web2print tool CHILI Publisher.

“We had initially considered CHILI Publisher but ruled it out, when we were assessing possible online document editors, however when we needed to reassess our requirements we realised CHILI Publisher was the perfect fit for our exciting and dynamic system.

We have been using CHILI Publisher for 6 months now and have been really impressed with its ease and flexibility. CHILI Publisher allows our clients to give their internal users as much control as their skill level and experience will allow ensuring our clients get great design without compromising on branding.” Explained ESP Colour’s Chief Executive, Paul Bradley.

Paul Bradley - ESP The Colour Hub's CEO
Paul Bradley – ESP The Colour Hub’s CEO

CHILI Publisher has allowed us to produce high quality templates in half the time we used to, with its easy to use system and InDesign plug in tool. It feels more like a piece of design software which allows us to stay true to the creative teams original design, rather than having to alter it to fit the template software. The InDesign plug-in is one of the best parts of CHILI Publisher, being able to upload straight from an InDesign file can save a lot of effort, cost and reduce the time to market, as once uploaded to CHILI Publisher it keeps all the same layers, fonts and images in the same position. All the web2print team need to do is to add the variables to give our clients multi site marketing teams access to instant high quality artwork and print.

Another big advantage is the ability to create Alternative Layouts of the same file to different sizes so if a client wants the same poster in A4 and A1 they just create the artwork once and CHILI Publisher does the rest!

One of the things ESP have been most pleased with is the ability to embed CHILI Publisher seamlessly into their own bespoke Web2Print solution giving it their own identity and style. The ESP Web2Print area allows clients to produce high quality designs easily, at their own leisure and to budget. The Web2Print system allows clients to completely customise their template to fit the requirement of the task they are working on. Using client details we can prepopulate areas of text when they log in; for example, contact information on a business card which helps speed up the process of ordering.

An example of a great client win for ESP on the back of CHILI Publish was achieved by tailoring the ability for clients to upload a spreadsheet into ESP’s Web2Print system and using CHILI Publish to automate the artworking of over 15000 pages of pdfs in a matter of hours and a monthly job which creates circa 1200 POS artworks in just over 10 minutes – saving the client £4000 per month on artwork and creating £100k of good margin digital print for ESP.

Although we are doing some great work with CHILI Publisher we haven’t scratched the surface of its true capabilities – we just need like minded clients to allow us to challenge CHILI Publish’s true power and potential.

“There was an amazingly quick turnaround once we decided to go with CHILI Publisher we had it up and running, complete with training within a month. The training and on-going support we have received from Workflowz has been first class and we would recommend them to anyone. Alan in particular brings a wealth of knowledge and the occasional hint of humour.”

CHILI ESP CaseStudy

 



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